Lovran district, with area of 24 km2, is situated in the eastern coastal region of the Bay of Kvarner and the western slope of mountain Učka. Around 4386 inhabitants live in that area (according to census from 1991) in five settlements: Liganj, Lovran, Lovranska Draga, Medveja, Tuliševica. Lovran is the administrative and cultural centre of the district.
Among the settlements which developed in the eastern part of Istria, Lovran is the oldest settlement, which sprang up close to the coast. In the early Middle Ages Lovran was an important town and a shipbuilding centre on the northern Adriatic.
Throughout the history this region records a significant improvement from the economical point of view, what is most evident through the increase of population. Reformed terrier of the County of Pazin states that Lovran possesses 160 households i.e. around 800 inhabitants in as early as 1578. During the 17th and 18th c. the inhabitants are actively engaged in trade (wine, chestnut, fish etc.). In that time (1701), according to canonical visitation of bishop Botteri from Pula, the town numbers 2900 inhabitants. Whereas according to the census of diocese of Trieste, in the middle of the 19th c., 3145 inhabitants occupied Lovran and its immediate surroundings.
Lovran loses its significance of a maritime point with the sudden development of port towns in the vicinity (Trieste, Pula, Rijeka) which take over the function of modern urban centres.
However, in the middle of the 19th c. the influence of the general technical and industrial development which also spreads over Austro-Hungarian countries, is just as much felt in these regions. In the same time there is the development of tourism, one of the youngest economical activities, which came to existence due to the particular econimical conditions, the need for rest, holidays, medical therapy, convalescence, pastime. Lovran and its surroundings quickly fit into the interest zone of the touristic development and in as early as the 70s, Lovran becomes a holiday resort of Opatija.
Today this area is completely orientated towards tourism and the following activities in the function of tourism (catering indistry, trade, culture, handicrafts), and towards the improvement of the traditional activities (agriculture, fishing industry, cattle breeding etc.).
The region is rich with cultural-historical heritage, especially the urban one, but also rural ambiances, architectural edifices - villas having house plots with parks. With an expert and adequate valorization in the function of tourism the latter can enrich the touristic offer even more, and make conditions for a more successful economical development of this area.
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